Final Fonts for the Ancillary Tasks

During the contruction of the digi-pack (the first of the two ancillary tasks we did) my group considered each of the fonts we had previously looked at, while comparing them to both the Kesha font which we thought would be good to base it on, our own song and the photographs we have taken for the products.

In the previous research, we decided one of these fonts, or a similar combination of the two would be suitable as it is quite a casual, not too fancy or posh font which we feel fits the style of the artist.

Using the photoshop fonts we eventually decided on this as it mixes the two styles above; bold black letters like the top font but not completely straight, with flicking out parts like the second:

'Viner Hand ITC'

However, we feel that two fonts would be better than just one as this is seen on many artists album and CD covers so for the second decided a more plain font would be appropriate so as not to take the focus off the artists name; the most important part of the cover.

'ConcursoModerne BTN lt'

The red colour was taken from the lips of our model so the colours are consistant and link well throughout.

Ancillary Task Font Research

My group has decided to use the Kesha font as an idea to base ours on. We like the rugid appearance of it as it reflects the artist as attitudey and tough. Beneath is an image which shows one of Kesha's albums and the alphabet in this font, allowing us to see what the name of our artist 'Elle' would like like.

Our Font Ideas

Charlotte was given the task of font research within the group; using our previous Kesha research she has chosen eight similar fonts which she believes fit the style of our artist and song and will effectively given the correct impression of 'Elle'. I think each of these fonts are ideal for the digipack and magazine advert as they are all easy to read and in capitals which means they will stand out on an album or magazine advert well.

Whichever font we go with will be shown on both the digipack and magazine advert to make our products consistent; something which most artists do.



Initial Font Research

More than one font used on the cover

The use of different fonts effectively separates the information on the title page, so the audience can see the difference between the artist name and song name. Both artists above however, have a well-known font style which makes them easily identifiable.

Only One Font used on the Cover

Though these two have used the same font, it makes the album covers consistant and separates the two features by the size of the words.

I think both methods work well on an album/ magazine advert cover but prefer the use of more than one font as it makes the product more interesting. However, I feel that only 2 should be used as there is otherwise too much variety.