Making the Magazine Advert

1) We agreed that the best idea for our magazine advert was to use the same picture on both the digi-pack and magazine advert because our research had showed this was clearly very common. However, we felt it would be more interesting and different to place the picture differently and so have put it on the left hand side, rather than the right as it is on the digi-pack. Showing a close up image of the artist also links to the research I have done on a Rihanna magazine advert which uses the same technique:

Our image

Rihanna Advert Image

However, the image was not originally this large, with a gap on the right hand side and so we had to edit it to make it bigger to fit the information on:

(click on to enlarge)

2) Adding the name of the artist and song. We used the same font to incorporate synergy in the products as this will make it easy for the target market to identify as one of the artists products.

4) Adding other features to the magazine. My post called 'Magazine Advert Research' shows labelled posters which shows typical traits of magazine adverts which we felt we should include on our magazine advert.

Ratings from well known brands

The stars are ratings from a well known magazien (Q) and radio station (Radio One), reflecting their views on this album. This can be seen in many magazin adverts for example:

 

Date of album release

In a large font we added the date of release along with the words 'the debut' to inform the audience that it is her first album, letting them know something more about it. It is large to attract the audiences attention immediately.

Adding an image of the album cover

We added an image of the finished digi-pack cover to the magazine advert so the audience can link the two.

Information about contacting the artist

Below the name of the song is some information to show the artists myspace, twitter and website.

With all of these qualities added we have come to a final product:

Designing our magazine advert

I have looked through various magazine advert examples and Zoe and I had created a few designs but had not included on these all features that we have later found are common on all adverts, such as:

- Ratings from magazines/ singers/ radio stations

- Contact information

- Release date

Therefore, as a group we thought up a final idea for our magazine advert:

When we create the final thing of photoshop, however, we may change around certain parts, for example where we show the ratings or image of digipak.